I'll check with the librarians who work with PubMed but, in the meantime, I've found two solutions:
- Make sure you sign in with your unikey when you use Library Search (you'll find the Sign in option when you click on Advanced Search or Library collection
- type in PubMed 0360781 - don't be dismayed when you get zero results, just click on check box below saying "expand my results", as per the attached screen grab.
- I was shown the article in PubMed and was able to follow the link out to the publisher's website and obtain the full text.
I hope this helps and will let you know if my colleagues know of another method.